You are Doing Your Networkings Wrong Without Storytelling
- Kevin Jin
- Dec 8, 2024
- 2 min read
Updated: Apr 29
Networking isn’t just about handing out your contact information—it’s about leaving an impression, telling your story, and building meaningful relationships. While traditional business cards provide the "what" (your name, title, and number), they rarely convey the "why"—the reason people should remember you, reach out, or want to work with you.
In a world where first impressions are increasingly digital, storytelling is emerging as a critical element in effective networking. Here’s how digital business cards help you go beyond the basics, transforming how you tell your story and connect with others.
Why Storytelling Matters in Networking
Storytelling is powerful because it creates emotional resonance. People are far more likely to remember a story than a static piece of information. When you meet someone at a networking event, they’re not just interested in what you do—they want to know who you are, what you’re passionate about, and how you can add value to their lives.
Traditional business cards, with their rigid format and limited space, don’t allow for storytelling. Digital business cards, on the other hand, provide a dynamic platform to showcase your personality, brand, and achievements, allowing you to make connections that stick.

Your Story, Front and Center
Circo’s digital business cards allow you to craft a personalized profile that tells your unique story. Imagine meeting someone and sharing not just your name and contact info but also a clickable portfolio, a video introduction, or a link to a project you’re proud of.
Here’s how storytelling through Circo works:
Visual Impact: Include videos, images, or even a custom background to instantly convey your brand’s personality.
Interactive Links: Share your blog, social media profiles, or key projects to give contacts a deeper understanding of your work.
Customizable Profiles: Update your story as you grow. Whether it’s a new job, a recent achievement, or a rebrand, your digital card evolves with you.
Create Emotional Connections: Sharing a story about a project you love or a cause you support can resonate more deeply than listing your job title.
Stay Top of Mind: When your contact revisits your interactive profile, your story is there to remind them why they connected with you in the first place.

Networking That Lasts Beyond the Moment
In networking, the goal isn’t just to make an impression—it’s to create a connection that endures. By using storytelling to bridge the gap between introduction and follow-up, you’re more likely to build relationships that last.
Circo’s digital business cards take this a step further with built-in analytics that show you how your story is being received. See who’s engaging with your profile, track clicks on your portfolio links, and understand which parts of your story resonate most. Armed with this data, you can refine your approach and make your networking even more effective.
Ready to Share Your Story?
Traditional business cards can’t capture the essence of who you are—but Circo can. By combining the power of storytelling with cutting-edge technology, Circo lets you create connections that go deeper and last longer.
Whether you’re an entrepreneur, a freelancer, or a corporate leader, Circo’s digital business cards provide a platform for your story to shine. Get started today and take your networking to a new level—because your story deserves to be told.
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